March 2, 2016
free marketing tools

Free Marketing Tools: 5 Awesome Tools

Looking for some great free marketing tools to supercharge your strategy? Check these out.   1. Hootsuite It’s optimistic to think that companies post to social media in real time…even if they want you to believe it! Follow their lead (and gain their extra time) with Hootsuite. Hootsuite allows you to schedule your social posts for free for up to three channels, like Twitter, Facebook, and LinkedIn. If you’re unsure of the best times to post to reach your audience, check out this comprehensive guide.   2. Hubspot’s Blog Topic Generator It’s not always easy coming up with eye-catching blog topic […]
January 28, 2016
Business competition image

How To Benchmark Your Product Against Your Business Competition

Are you about to launch a business or at least considering it? Perhaps you have launched and you didn’t properly anticipate your competition. Either way, you want to go into a business knowing your surroundings and knowing what your competition is doing. By properly benchmarking your product against your business competition you will be able to be better prepared to market and sell to your target customer. In addition, you will be able to handle their potential objections to considering your product as opposed to a more well established competitor. The first place to begin is to hone in on […]
May 29, 2015

Doing The Same Things and Expecting Different Results?

Albert Einstein declared that the definition of insanity is “doing the same thing over and over and expecting different results.” Does this sound like something you have been doing?  Perhaps you are in a repetitive career path that always leads you to disappointment.  Perhaps you are looking for someone special yet not changing your dating methodology.  Perhaps you want to branch out and be more social but you never actually take the step to branch out.  If you are struggling with situations like these you could have a mild case of INSANITY.  Yup, you’re crazy. Ok, maybe your not crazy but […]