entrepreneurship

April 11, 2016
How having a second phone number and cutting down on email made me 75% more productive

How Having a Second Phone Number and Cutting Down on Email Made Me 75% More Productive

  As a growth consultant, email is the bane of my existence. If you are an entrepreneur or freelancer, you can probably relate. A few months ago I started to realize how much time I spent on email: I used a fun tool called rescue time and it told me I was spending 6-8 hours of active time per week in Gmail. I received almost 250 emails a day! I was spending much too much time on email and not enough getting critical tasks done.     Fast forward a few months. I now receive a quarter of the emails […]
March 17, 2016
social media strategy for beginners

Beginner Social Media Strategy

Social media is one of the most powerful tools in digital marketing, and is a fantastic way to connect with your audience. A lot of companies give little thought to a social media strategy and instead go all in with minimal planning, leading to disorganization and blunders. To avoid those costs, slow down and take a step back when evaluating entrance into (or revision of) your social media strategy.   Know your goals Start by asking yourself what you want to accomplish in the long run. What are your end goals? And from there, consider the purpose of your social […]